News Archives
In The News: April 2010 Archives
Tebow would boost fan interest, but how much?
There's no player in the 15-year history of the Jaguars franchise who's been the subject of as much pre-draft scrutiny as Tim Tebow.
The fact that Tebow played high school football at Nease and had a glittering Heisman Trophy-winning career at Florida has made Tebow the center of speculation over whether the Jaguars should draft him, and the impact he would have on the field and in ticket sales.
Marc Ganis, the founder of Chicago-based Sportscorp Ltd. who has been involved in the development of two dozen stadiums, believes drafting Tebow would only give the Jaguars a spike of about 2,000 to 3,000 season tickets.
And Bob Leffler, the head of the Leffler agency, the largest sports entertainment advertising agency in America with 45 clients, including 27 colleges, thinks Ganis is in the right ballpark. He puts the number of tickets that drafting Tebow would sell at about 2,000.
Because the Jaguars have to sell 13,000 more non-premium seats to lift the TV blackouts and also have thousands of premium seats for sale, drafting him might not make much of a dent in their ticket inventory.
Both Ganis and Leffler said the biggest issue with Tebow is he's not rated that highly or seen as a quarterback who can turn a franchise around.
"If Tebow were a John Elway it'd be different, but he's not regarded that way," Leffler said.
Should the Jaguars draft Tim Tebow?
Beloved Florida quarterback would sell tickets, but how many?
There's no player in the 15-year history of the Jaguars franchise who's been the subject of as much pre-draft scrutiny as Tim Tebow.
The fact that Tebow played high school football at Nease and had a glittering Heisman Trophy-winning career at Florida has made Tebow the center of speculation over whether the Jaguars should draft him, and the impact he would have on the field and in ticket sales.
Leffler Agency Wins 2010 Baltimore Addy Award
The Leffler Agency and Baltimore Orioles took home a Gold Addy Award in the out-of-home category at the 2010 Baltimore Addy Awards.
Birdland Express won the gold in the "Best Outdoor - Mass Transit, Exterior" category.
Bill Etter was the art director and Jason Snapkoski was the account executive from the Leffler Agency. Rich Frank was the advertising manager for the Orioles.
The Best of Baltimore Addy Awards hosted by the American Advertising Federation. Golds winners now move on now to a regional competition against winners from other east coast markets including New York, Philadelphia, Washington, DC and Richmond.
