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In The News: August 2010 Archives
Press Box: Stevenson University Unveils New Athletics Logo
Stevenson University is on the fast track in developing both its newly-formed football team and image. The Mustangs took the field for their first practice at 2 p.m. Aug. 12 at the former Ravens training complex in Owings Mills. At 2:30 p.m., the school revealed a new logo system to instill in the university with a sense of pride and demonstrate its dedication to a positive athletic future.
"The bold new Mustangs image and stylized 'S' convey the winning drive of our men's and women's teams and the momentum of Stevenson University athletics as a whole," said director of athletics Brett Adams.
The logo, designed by artist Jeff Sewell of the Leffler Agency, gives the university and its 20 intercollegiate NCAA Division III teams a professional, yet contemporary look, Adams said.
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Navy Football Poster Ranked in College Football's Top 50
BleacherReport.com recently named the top 50 schedule posters in college football. Our Navy football poster came in at 48. The piece was designed by art director Laura Etter.
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UC Athletics TV Spots and Opening Videos Nominated for Regional Emmy Awards
TV Creative Partner MediaSource and UC extend affiliation for 2010-11
The University of Cincinnati Department of Athletics has been nominated for a Regional Emmy Award for its work with Columbus-based MediaSource in developing and producing last year's TV commercials and CATSvision videos for Bearcats football and basketball, the Ohio Valley Chapter of the National Academy of Television Arts and Sciences (NATAS) announced.
"Our main goal with our CATSVISION films is to excite the crowd and tell the story of the team and the sport," says Senior Associate Director of Athletics Mike Waddell. "When you combine a great product like UC Athletics with a creative juggernaut like MediaSource and producers Rick Green and Robert Leitch you get a winning combination that 'Represent's the C' with pride and distinction. We look forward to a long standing relationship with MediaSource and are very proud of our combined efforts."
UC Athletics' advertising agency of record since 2006, the Leffler Agency, was also a creative driver with these elements. A full service advertising agency with offices in Baltimore, Tampa and Providence, Leffler Agency is a national specialty house in sports/entertainment/media with a concentration on university and professional revenue sports programs. Among the Agency's current 44 clients are Penn State, Kansas, Nebraska and Navy from college sports and Baltimore Ravens, Baltimore Orioles, Tampa Bay Buccaneers from professional sport.