News Archives

Preakness 2012 logo unveiled

December 15, 2011

Baltimore Business Journal

The Maryland Jockey Club took the wraps off Wednesday on the Preakness 2012 logo.

Next year's event -- the 137th running of the middle jewel of horse racing's Triple Crown -- is scheduled for May 19 at Pimlico Race Course. The logo was designed by Baltimore's Leffler Agency for the 13th straight year.

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Baltimore Grand Prix taps Edie Brown, Leffler Agency for marketing

February 16, 2011

Baltimore Business Journal

The Baltimore Grand Prix has a new marketing team.

Organizers of the Labor Day weekend street race have tapped Baltimore's Leffler Agency to handle marketing and advertising for the event, as well as local public relations maven Edie Brown to handle the event's publicity.

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Terps pushing Military Bowl tickets via internet

December 15, 2010

BaltimoreSun.com

Maryland has used YouTube, Twitter and Facebook to reach fans

To drum up ticket sales for their appearance in the Military Bowl Dec. 29, the Maryland Terrapins have become . . . the compuTerps.

As of Wednesday, Maryland had peddled 7,000 of its allotted 10,000 tickets for the football game against East Carolina. To boost sales the Terps have reached out to the public via Internet sites such as Facebook, Twitter and YouTube.

Both athletics director Kevin Anderson and coach Ralph Friedgen posted bowl-game sales pitches on YouTube, imploring Maryland fans to attend the midweek game at RFK Stadium on the east side of DC.

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2011 Preakness Logo Unveiled; Tickets on Sale

November 29, 2010

BloodHorse.com

The Maryland Jockey Club has unveiled the 2011 Preakness logo for the 136th running of the $1 million Preakness Stakes (gr. I), the middle leg of the Triple Crown to be run Saturday, May 21, 2011 at Pimlico Race Course.

Designed for the 12th consecutive year by the Leffler Agency, which has won four major national awards for its Preakness logos, the 2011 logo focuses on the horse and jockey which are composed of overlapping, tapering streamers that appear to be blowing in the wind.

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Md. Jockey Club unveils 2011 Preakness logo

November 29, 2010

baltimoresun.com

The Maryland Jockey Club unveiled Wednesday the logo for the 2011 Preakness, set for May 21at Pimlico, according to a news release.

For the 12th consecutive year, the Leffler Agency of Baltimore and Tampa designed the official Preakness logo.

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